Using a Mailing list to Nurture Leads

Lead generation

This is technique is technically lead nurturing. The goal is to firstly provide your contacts with genuine value and keep your own services at the forefront of their mind.

In order to do this you will need:

  • A Mailing list solution like Mailchimp or Aweber
  • Access to people you can invite to the list
  • Some time to plan out an autoresponder series

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